A Conversation With Emerge CEO Andrew Leto
Emerge CEO Andrew Leto has a track record that would be the envy of most technology founders in logistics. He co-founded the freight broker GlobalTranz, now part of Worldwide Express, before going on to start trucking visibility provider 10-4 Systems, now part of Trimble Technologies. But it’s his current venture, a procurement platform that is aiming to reshape how shippers buy freight, that he thinks has the biggest upside of all. Leto sees a market where large shippers are still reliant on running bids through “freight procurement platforms that weren't built for continuous bids, but were really made to do one to two bids per year, mainly an annual bid for your contract freight. Most shippers still utilize spreadsheets and email to run their bid events,” he says. “Emerge's initial goal is to get every shipper onto the same RFP platform and use the network effects to better drive carriers to the bid.” This fireside chat will explore why the market has changed, how technology might reorient the way shippers large and small procure freight, and whether it matters if we’re in an upcycle or downcycle.