With more Americans prioritizing comfort while they work from home, combined with high-profile collaborations with musicians, brands, and cultural icons, casual footwear provider Crocs is experiencing a resurgence in demand. But the unexpected rush in sandals and other footwear pushed the limits of minimum quantity commitments within the importer’s annual service contracts, challenging Crocs to lean on-forwarder partners and negotiate for carriers to get more space. Like many logistics managers at retailers, Mary McNelly, director of global logistics for Crocs, is trying to balance cost pressure and a need for more agile capacity and reliable service for 2021. In this one-on-one discussion, McNelly will share how she’s approaching 2021 in terms of service contracting to inventory management, and what she’s pressing her transportation providers to address.
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