Patrik Berglund is the CEO and Co-Founder of Oslo-based Xeneta, the leading price comparison platform for containerized freight transforming the shipping and logistics industry with data analytics. Berglund, a logistics and tech-enthusiast, possesses a true passion for modernizing business processes related to logistics procurement and the supply chain. He has in-depth logistics and transportation experience from several years at Kuehne + Nagel in various roles and also as Co-Founder of Nordilog, a logistics consultancy firm. Founded in 2012, Berglund has grown Xeneta to be the top worldwide source comparing shipping rates against the market average, market highs, and lows, ultimately transforming companies’ logistics procurement with actionable data intelligence. Berglund was the 2016 recipient of the prestigious Lloyd's List Next Generation in Shipping award.
The data exists for shippers, carriers and intermediaries to be more precise in determining when they need and have space on container ships. In essence, data could lead the industry away from destructive behavior that benefits neither the provider nor consumer of ocean capacity. This session will examine how rate benchmarking and tendering tools might help shippers better map out their allocations if aligned with a strong demand forecasting process. All of these are critical in any year, but particularly so in a year of upheaval like 2020 and uncertainty like 2021.