• TPM23
  • February 26 – March 1, 2023 | Long Beach Convention Center
  • Register Now

William (Tad) Knight

Ocean Network Express North America

Area Sales Manager

Tad Knight has been with Ocean Network Express since they began operations in 2018. He has over 20 years of logistics experience in the ocean carrier community as well as with 3PLs. He began his career managing cross dock operations at a break bulk facility in the Midwest and quickly moved into more commercial roles. His responsibilities now revolve around customer relationships and the development of mutually beneficial partnerships through communication and service.

Tad graduated from Western Illinois University with a degree in psychology while also serving in the Illinois National Guard as a section chief in an artillery unit. He lives in Bolingbrook, IL with his wife and three children.  

Sessions With William (Tad) Knight

Wednesday, 1 March

  • 11:00am - 11:45am (PST) / 01/mar/2023 07:00 pm - 01/mar/2023 07:45 pm

    Building Strategic Shipper-Carrier Relationships Amid Volatility: A Pure Fishing Case Study

    After a pandemic experience that wasn’t easy on shipper-carrier relationships, the reality remains that both sides need each other and in many cases are still capable of viewing each other as partners. What are the elements of a true win-win shipper-carrier relationship that can be seen by the participants as a strategic partnership? With all of the variability in the marketplace over the past nearly three years, what currently defines a shipper or a carrier of choice? One element is mutual accessibility to stakeholders. Another is honest communication and willingness of both sides to air “dirty laundry” to ensure transparency and to acknowledge that things may get rough from time to time. When the partnership goes through a rough patch — as all do at some point — it’s critical to keep in mind what the core components of the successful partnership truly are. This case study will examine the elements that make up a genuine partnership between shippers and carriers, while acknowledging the realities of a volatile business environment.