John Berry

OEC Group (Canada)

Senior Vice President

John Berry has spent the last 30 years building software and data solutions for global supply chains. Before joining OEC, John led the technology team for JUSDA Supply Chain Management, the logistics platform for the Foxconn Technology Group. At JUSDA, John’s team developed and managed technology solutions that supported complex manufacturing supply chains in North America. John’s team created new products related to VMI warehousing, control towers, digital trade compliance, and cross-border eCommerce. Prior to that, John was the IT Director for NNR Global Logistics where he led various software development projects that powered NNR’s global forwarding, customs, and warehousing operations. John lives with his family in Orange County, California where he enjoys hiking and mountain biking.

Sessions With John Berry

Friday, 25 February

  • 11:15am - 11:45am (PST) / 25/feb/2022 07:15 pm - 25/feb/2022 07:45 pm

    Exploring the Common Data Model Concept in Logistics


    Universal six-digit HS Code or country-specific seven- to 10-digit HTS code? Airport Code PEK or UnLocode CNBJS? Global account or local customer? Questions like this have been the catalyst for academic studies exploring the lack of common data formats in global logistics, but they provide particularly massive challenges for under-resourced IT teams within the global logistics community. Connectivity requests have accelerated during the COVID-19 pandemic, but the lack of a common data model is what truly holds back the digital transformation of the logistics industry. The proliferation of different platforms, some developed by independent software providers, and some by container lines, has only underscored the fragmented nature of less-than-perfect models available to logistics professionals. This session will explore how the industry may arrive at a Rosetta Stone for common standards that allow for application across country and industry boundaries, and the benefits of such an approach.