2022: The Year Smart Containers Became a Thing
In April, Hapag-Lloyd made a historic announcement: The German carrier said it would be equipping its entire dry box fleet with physical sensors, a first for a container line of its size. Understanding the significance of the move requires an examination of all the potential benefits of being able to track an entire pool of assets across the globe, from Hapag-Lloyd's ability to understand exactly where its boxes are to it potentially providing a premium service to shippers. But progress in the development of lower-cost container sensors is happening on many fronts, from container-specific hardware makers such as Nexxiott, Traxens, Orbcomm, and GlobeTracker to more multimodal Internet of Things developers. There’s also the question of how data-based visibility providers —ones that rely on data from carriers or carrier websites —might fit into a world where containers themselves are generating location and condition data. This session will explore whether the industry — spurred on by Hapag-Lloyd's decision — has indeed crossed a threshold, and what it will take for smart containers to become more ubiquitous.