Tech Planning and executing Less-than-Truckload freight from any point in the industry requires arranging a kaleidascope of variables into the most opportune and relevant framework for your needs. This has to be done, and done well, in order to achieve the right balance of price and service whether you focus on the LTL market in an operational or technology driven capacity. LTL moves fast - with little time for reactivity. Despite this, the industry remains more reactive than proactive due to the persistence of some traditionally used methods and guidelines. Join us as we delve into the first principles required to innovate and progress past the highly manual management of pricing and SLA’s in LTL freight - where things may very well evolve into a tapestry of business rules and endless quantified possibilities. The goal is this: simplify and improve the experience - while removing manual process driven costs.