• Inland Distribution
  • September 30 - October 2, 2024 | The Westin Chicago River North

Anthony Sutardja


Co-Founder, Chief Executive Officer

Anthony Sutardja is a Co-Founder and CEO of Parade. Anthony established the company’s product vision and strategy, leading the creation of an entirely new category - Capacity Management - in order to help freight brokers book more loads with A.I. and automation. Prior to Parade, Anthony worked on a small team at Uber tasked with expansion including the automation of driver background checks, and at Yelp building user signup flows at scale. Anthony holds a Master of Engineering and Bachelor of Science degrees in Electrical Engineering and Computer Sciences from the UC, Berkeley, with a focus on human-computer interaction and database systems.

Sessions With Anthony Sutardja

Wednesday, 2 October

  • 09:50am - 10:20am (CST) / 02/oct/2024 02:50 pm - 02/oct/2024 03:20 pm

    InlandTech IV: Brokerage Technology as a Bulwark Against Vicious Market Cycles

    There is perceived wisdom that tough markets weed out the weakest actors, and this is certainly true in the world of freight brokers. Down markets depress rates and eventually compress margins, and so brokers that come in during an up cycle but without the fundamentals to weather a down cycle get flushed out of the system. But that hasn’t necessarily happened in the post-pandemic comedown. There are various variables to explain this, but one is that technology can help brokers weather the downturns more effectively. In this session, a freight broker, a broker TMS provider and a broker-focused pricing technology vendor will discuss how technology is making businesses more efficient and durable, and what that means to shippers reliant on those brokers.