The import logistics model known as transloading has been around almost as long as containerized shipping itself. Tied closely to the inventory management strategy known as postponement, the transload model has been a darling of consumer goods importers because it allows them to delay — i.e., postpone — the allocation of inventory until the point where ocean containers are stripped at a US transload facility, and forwarded by truck or rail to multiple destinations nationwide. Whereas transload was popular long before the COVID-19 outbreak, an unintended consequence of the pandemic is that ocean carrier is reluctant to send ocean containers into the US interior. Due to the imbalance of containers across the country, and driven mainly by the timing and high repositioning costs, many carriers now prefer to terminate bills of lading at the first port of discharge. Without question, this scenario will make transloading even more popular amongst importers in 2021. In this session, Dan Gardner, a former forwarder, shipper, and today a consultant and educator, will review transloading’s strategic advantages, and take a deep dive into the facilities, processes, and technologies needed to make it work. Positioned as a source of competitive advantage for BCOs, this presentation is ideal for those who already employ transloading, as well as for parties interested in rolling out the strategy in 2021.