The 2020-2021 pandemic years saw an explosion of new technology providers in the logistics industry, as well as heightened levels of desperation-driven investment by shippers and 3PLs into tools to manage the disruptive bottlenecks of that period. But the market has cooled noticeably since mid-2022. Gone are the short-lived days of breakneck decision-making, panicked experimentation, and multi-year, over-the-market contract costs. In short, the logistics industry has returned to its previous behavior: deliberate sales cycles, healthy skepticism, and an aversion to overpaying. This also means a reversion to platforms that feel more comfortable to buyers in the space, from order management and transportation management to transactional visibility. With the sharp edges of the pandemic supply chain crisis having eroded, buyers now are looking at platforms and software categories with a track record for delivering return on investment. This session will examine the extent to which buyers in the market are seeking out technology “security blankets” in a market where margins, demand, and desperation have all receded.