• TPM25
  • March 2-5, 2025 | Long Beach Convention Center

Peter Sundara Swamickannu

Visy Industries

Head of Global Ocean Freight Product

Peter Sundara Swamickannu serves as the Head of Global Ocean Freight Product within the Global Logistics division at Visy Industries. Visy stands as a prominent global leader in the packaging, paper, and resource recovery sectors, renowned for delivering top-tier, innovative, and automated services alongside sustainable packaging solutions. Visy's portfolio encompasses the production of corrugated cardboard boxes, specialized printed and unprinted packaging materials, wastepaper collection, and the operation of paper recycling mills.

Boasting a remarkable 24-year career in the container business and logistics field, Peter Sundara has amassed valuable experience working across various global container liner and third-party logistics enterprises, including Agility Logistics, Scan Global Logistics, and LF Logistics. Over the course of his professional journey, Peter Sundara has held diverse roles spanning Operations, Commercial, and Trade Management, and has established his presence in multiple countries, including Australia, Taiwan, Hong Kong, the United Kingdom, and Vietnam. Despite his extensive involvement in ocean freight supply chain activities, he also possesses a notable enthusiasm for and familiarity with technology and digitalization.

Sessions With Peter Sundara Swamickannu

Tuesday, 5 March

  • 03:05pm - 03:50pm (PST) / 05/mar/2024 11:05 pm - 05/mar/2024 11:50 pm

    Understanding the Asia Container Shipping Environment

    Understanding current, complex container shipping dynamics within APAC is crucial to any supply chain connecting Asia to North America, Europe, or other consumer market. An evolving and overlapping set of forces is shaping growth in the region and connecting it to consumer markets globally. These include the impact of geopolitics, “China+1” resourcing trends, (which some still see as early days), China’s reorientation of its own export machine toward renewables, as well as growing investment by multinationals to cater to the region’s own consumer growth. Reflecting growth in components and consumer goods trade, intra-ASEAN share of total global trade by value has grown by half a percentage point from 4.5% to 5% since the beginning of 2020. Supporting the growth is an expansive network estimated at 87 regional and global ocean carriers plying more than 10,000 unique trade lanes, with multiple departures per hour and customers frequently demanding precise departures and arrivals. Despite the fragmented market, intra-Asia rates have held up given the strength of demand and carriers’ ability in the aggregate to flex capacity in response to short-term changes in demand. This session, featuring APAC-based shipping and logistics leaders and led by Journal of Commerce vice president Peter Tirschwell, now based in Singapore, will cover a broad perspective for BCOs managing Asia supply chains.